Marketing materials, website, advertising, signage, and collateral for View 14, a stunning residential complex located near the bustling 14th and U street corridor in northwest Washington DC. The campaign focused on the word play of injecting "view" into common and local phrases - keeping the focus and attention on the residences beautiful skyline views of DC and beyond.

Concept, design, art direction: Bryan Byczek
Creative direction: Shawn Bankston
Additional roll-out designs: Beverly Kitchens / Brad Petty

Created for: Delucchi+

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