Mark
Lightility logo and branding

Previously NextGen LED, the newly renamed Lightility reached out for visual expression of their new name. Known for years of expertise in energy management and lighting systems, the new name and logo evokes a friendly approach to what can be a challening and confusing industry. 

Adjustment to the tittles over the “i”s give an illusion of a hanging lighting system, lit in unison, married to a bright palette of ecologically minded greens. 









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